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The Donor Dozen part 2: 12 must-know data elements
When
22 Jul 2015
12:00 PM - 12:30 PM
Location
online
What donor data does your organization track? You might think having everything from last gift given to T-shirt size is the right approach. However, unactionable data can clog your donor database, making it harder to uncover the really useful information. Abila hosts two
30-minute webinars where you’ll discover the dozen data points all fundraisers need to know about their donors to raise funds effectively and efficiently. Part 2 covers the second 6 elements:
interests
relationships
employer
event attendance
email history
other engagement
To learn more and register click
here
.
APRA Greater Houston is a 501(c)6 non-profit organization.
Houston skyline by
Katie Haugland Bowen
with modifications by Apra GH under
CC BY 2.0
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